Anita Atherton
Market Research and Analyst
It’s not rocket science; it’s about smart and creative thinking, acting simply and fast. Do you simplify business or complicate business? Observe, listen, analyse, think and create - it’s as simple as that.
Anita’s experience and success in research and marketing strategy brings a wealth of knowledge to The JT Group. Prior to joining our team Anita worked for companies such as Sara Lee, Valcorp Fine Foods and CROSSMARK Australia in the positions of Senior Brand Manager, Marketing Manager and Business Development Manager. Anita’s role of Business Development Manager for global marketing company, CROSSMARK, gives her a very broad and strong understanding of corporate marketing across all industries including FMCG, Pharmacy, Consumer Electronics, Mass Merchants and Hardware. CROSSMARK also worked closely with blue chip companies such as Carlton & United Beverages, SPCA, Master Foods, Dulux, cK and National Foods with the strategy and application of their field marketing services.